Widemile Services

We're Here to Help You Succeed

Best-in-class optimization technology. Check. Seasoned optimization expertise. Check?

No matter how good the technology, landing page optimization and other optimization projects will not reach their full potential without experts at the controls. Only a carefully planned landing page optimization process using an arsenal of test methods — including multivariate testing, split testing, and/or A/B testing — can truly maximize campaign and website performance.

Widemile offers the full range of support you need to drive stellar results-consultation, test design, creative development, execution, reporting, and analysis. We can support your project with experts in the following roles:

Optimization Analyst

Optimization Analysts are highly trained in interactive marketing generally and landing page optimization specifically. They drive the entire process from conception to execution. These experts oversee the day–to–day execution of projects, including campaign assessment and recommendations (as required), test design, and analysis. They are typically your main point of contact, working closely with different teams within Widemile to deliver landing page optimization solutions.

Creative Services

For the best landing page optimization results, you need rock–star creative to capture visitors’ attention. Our award-winning Creative Services team brings a conversion-oriented sensibility and best practice application to all their work. These creative experts design entire pages and develop headlines, hero shots, graphics and other elements you need for testing. This creative can be applied to landing pages, microsites, rich media, and more.

Implementation Engineer

Implementation Engineers make the testing process a reality. They implement landing page optimization programs within the technical environments of the Widemile optimization platform and the client domain. They also build and implement web pages using X/HTML, CSS, JavaScript, and other technologies as required. Their troubleshooting and testing ensure flawless execution for your optimization project.